Marketing internacional de lugares y destinos : estrategias para la atracción de clientes y negocios en latinoamérica / Kotler, Philip; Gertner, David; Rein, Irving ; traducción Campos Olguín, Víctor.
By: Kotler, Philip
Material type: 
TextLanguage: Spanish Original language: English Publisher: México : Pearson Educación, 2007Edition: primera ediciónDescription: xii, 380 páginas : ilustraciones ; 23 cmISBN: 970260852X; 9789702608523Subject(s): TURISMO - AMERICANA LATINA | MERCADEO | ESTRATEGIASDDC classification: 338.98
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Libros
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Sede Panamá Centro Fondo general | 338.98 K87 2007 (Browse shelf) | e.1 | Available | 00358 |
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